Methionine (Met) is an essential amino acid in birds and needs to be present in diets because is indispensable for animal maintenance, growth and development. The synthetic form of Met it is typically supplemented to fortify poultry and swine diets.
This presentation explains how consumer demand and animal welfare increasingly steer the broiler market and thus genetic development of parent stock, resulting in new premium products, broiler concepts at retail level. (Paul van Boekholt, Manager Global Marketing, Hubbard)
Brussels, Belgium (November 30th, 2018). Two seminars on the latest scientific research on MINTREX have been hosted by Novus at Eurotier. The aim was to reinforce the benefits of its exclusive bis-chelate molecule and to show the latest research of the “MINTREX Reduce and Replace” strategy. These seminars brought together experts from Europe to discuss the various challenges facing hyperprolific sows and high performing broiler breeders.
This presentation addresses the strength of MINTREX in breeder hen nutrition, in supporting their health and lifetime performance and its permanent effect on hatchability and chick quality. Therefore ensuring a good start of the broiler production cycle.
Brussels, Belgium (November 10th, 2018) Novus International, Inc. is exhibiting at EuroTier 2018, the world’s leading trade fair for animal production. The exhibition takes place in Hannover, Germany from November 13-16, bringing together animal production professionals from all over the world.
