Vision
To help feed the world affordable, wholesome food and achieve a higher quality of life.
Novus has a clearly defined Vision. Feeding the world over the next four decades will require producing more food than in the previous 4,000 years.
Satisfying this increasing demand without straining, depleting or polluting the earth's natural resources will continue to be a complex challenge. It will require innovative solutions in nutrition, combined with a solid commitment to global sustainability.
Mission
Make a clear difference in sustainably meeting the growing global need for nutrition and health.
Our core expertise and experience in health and nutritional research empower Novus to move toward our Mission.
Together, our Vision and Mission form the solid bedrock that supports Health through Nutrition.
Core Values
Novus's Core Values bring our Vision and Mission to life. The Core Values define, in practical terms, how our 600-plus employees conduct business with each other, with customers and with other stakeholders. They guide all business strategies, plans and objectives. They shape our company's culture, which begins at the individual level and carries through to the marketplace.
We seek excellence from every employee. We encourage, expect and support alignment, diversity, individual growth, initiative and teamwork.
We strive to provide products with demonstrable value. Our research focuses on leading-edge concepts, and we are committed to supplying preferred products and services.
It is critical that we maximize long-term customer satisfaction. Whether related to products, services or innovation, we must always anticipate our customers' needs and exceed their expectations.
We protect our employees, the public and the environment. Specifically, we make health, safety and environmental considerations a priority in everything we do.
We act with integrity. We treat all of our stakeholders - including employees, customers, suppliers, business partners, our owners and the public - in a fair and ethical manner.