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California Consumer Privacy Act Notice

Last updated: May 4, 2023

Pursuant to the California Consumer Privacy Act of 2018 (“CCPA”), Novus International, Inc. and its subsidiaries (“Novus,” “we” or “our”) is providing the following details regarding the categories of Personal Information that we collect, use and disclose about California residents.  This CCPA Notice does not apply to our job applicants, employees, contractors, owners, directors, or officers where the Personal Information we collect about those individuals relates to their current, former, or potential role at Novus. Under the CCPA, “Personal Information” is information that identifies, relates to, or could reasonably be linked with a particular California resident or household.

Sources of Personal Information

We collect Personal Information from:

  • Our interactions with you, such as through our websites, surveys and questionnaires, emails, social media, and any other online or offline interactions, such as when you contact us via phone or attend one of our events;
  • Our affiliates, publicly available online sources, joint marketing partners, and business partners; and
  • Automatically when you browse or visit our website.

Categories of Personal Information Collected

We collect, and have collected within the preceding 12 months, the following categories of Personal Information as listed in the CCPA:

  • Category A. Identifiers, such as name, contact information, government-issued ID numbers, IP address and other online identifiers;
  • Category B. Personal information, as defined in the California customer records law, such as name, contact information, signature, payment card number, insurance information, education information, employment information, and government-issued ID numbers;
  • Category C. Characteristics of protected classifications under California or federal law, such as age, sex, and marital status;
  • Category D. Commercial information, such as transaction information and purchase history;
  • Category E. Internet or network activity information, such as browsing history and interactions with our website;
  • Category F. Audio, electronic, visual and similar information, such as call and video recordings;
  • Category G. Professional or employment-related information, such as work history and prior employer; and
  • Category H. Inferences drawn from any of the Personal Information listed above to create a profile/summary about, for example, an individual’s preferences and characteristics.
  • Sensitive personal information. Precise geolocation.

Use of Personal Information

We use these categories of Personal Information for the purposes of operating, managing, and maintaining our business, providing our products and services, and accomplishing our business purposes and objectives, including using Personal Information to:

  • Develop, improve, repair, and maintain our products and services;
  • Fulfill your requests and process your transactions;
  • Personalize, advertise, and market our products and services;
  • Conduct research, analytics, and data analysis;
  • Maintain our property and our records, and undertake quality and safety assurance measures;
  • Conduct risk and security control and monitoring, and detect and prevent fraud;
  • Perform identity verification, accounting, audit, and other internal functions, such as internal investigations and record-keeping;
  • Carry out corporate transactions, such as mergers, joint ventures or acquisitions; and
  • Comply with law, legal process, and internal policies, and exercise and defend legal claims.

Information Retention

Novus retains Your personal information for as long as reasonably necessary in light of the purpose for which it was collected, consistent with Novus’s data retention policies and procedures.

Disclosure of Personal Information

We have disclosed the following categories of Personal Information as listed in the CCPA to third parties for our operational business purposes within the preceding 12 months:

  • Category A. Identifiers, such as name, contact information, government-issued ID numbers, IP address and other online identifiers;
  • Category B. Personal information, as defined in the California customer records law, such as name, contact information, signature, payment card number, insurance information, education information, employment information, and government-issued ID numbers;
  • Category C. Characteristics of protected classifications under California or federal law, such as age, sex, and marital status;
  • Category D. Commercial information, such as transaction information and purchase history;
  • Category E. Internet or network activity information, such as browsing history and interactions with our website;
  • Category F. Audio, electronic, visual and similar information, such as call and video recordings;
  • Category G. Professional or employment-related information, such as work history and prior employer; and
  • Category H. Inferences drawn from any of the Personal Information listed above to create a profile/summary about, for example, an individual’s preferences and characteristics.

We have disclosed these categories of Personal Information to: our affiliated entities; trusted third-party service providers; event co-sponsors; joint marketing and other business partners; channel partners; agencies; and third parties in connection with sales or other transactions involving our business.

Under the definitions of “sold” and “shared” in the CCPA, we have “sold” or “shared” the following categories of personal information in the last twelve months:

  • Category A. Identifiers
  • Category B. Personal information
  • Category D. Commercial Information
  • Category H. Inferences drawn from personal information

We have “sold” or “shared” personal information to:

  • Network advertisers
  • Affiliates
  • Analytics providers

Individual Rights and Requests

If you are a California resident, you have the following rights regarding Your personal information:

  • Right to Know. You have the right to know what personal information is being collected about you, including the categories of personal information we collect, the categories of sources from which we collect the personal information, the business or commercial purpose for collecting, selling, or sharing personal information, the categories of third parties to whom we disclose personal information, and the specific pieces of personal information we have collected from or about you.
  • Right to Access. You have the right to request that we disclose the specific pieces of personal information we have collected about You and to the extent it is technically feasible for us to do so, to provide it to You in a structured, commonly used, machine-readable format.
  • Right to Delete. You have the right to instruct us to delete Your personal information, subject to certain exceptions.
  • Right to Correct. You have the right to correct inaccurate personal information, taking into account the nature of the personal information and purpose of the processing.
  • Right to Opt-Out of Sales and Sharing of Your Personal Information. To the extent we “sell” or “share” Your personal information, You have the right to opt-out of these practices.
  • Right to Limit the Use and Disclosure of Your Sensitive Personal Information. You have the right to limit our use of Your sensitive personal information to that which is necessary to perform the services or provide the goods reasonably expected by an average consumer who requests those goods or services, and other purposes permitted by the CCPA.
  • Right not to be Retaliated Against for Exercising Your Rights. We will not discriminate against You for exercising any of Your CCPA rights.
  • Right to Appoint a Representative to Exercise Your Rights on Your Behalf. You have the right to appoint an authorized representative with your legal authority to exercise Your rights on Your behalf, or to exercise the rights afforded to Your minor child on their behalf. If You would like to appoint a representative to exercise Your rights on Your behalf, they must be registered or appointed in accordance with the CCPA.

To make a request for the disclosures or deletion described above, please complete the form below. We will take steps to verify your request before processing your request. We will respond to your request consistent with applicable law. You have the right to be free from unlawful discrimination for exercising your rights under the CCPA.

Changes to this CCPA Notice

We may change or update this CCPA Notice from time to time.  When we do, we will post the revised CCPA Notice on this page with a new “Last Updated” date.

Contact Us

If you have any questions regarding this CCPA Notice, please contact us at privacy@novusint.com or at:

Novus International, Inc.
Attention: Privacy Committee Member
20 Research Park Drive
St. Charles, MO 63004
Telephone: 888-906-6887
Facsimile: (314) 576-4250

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