Reproductive rate is a major determinant of dairy herd efficiency and profitability. Cows that conceive earlier in lactation spend fewer days in late lactation when milk production and feed efficiency are at their lowest levels.
Dr. Karen Luchterhand- Manager of the NOVUS® C.O.W.S. Program
The C.O.W.S. program has been successful in working with dairy producers and their teams to unlock bottlenecks in their operations.
The program is provided by Novus International and was developed in collaboration with Dan Weary and Marina Von Keyserlingk from the University of British Columbia. It started in 2010 with the assistance of two graduate students from the University of British Columbia visiting and collecting data from mature, high-production Holstein pens from 200 dairy farms in the U.S.