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Egg Quality Optimization

Whether your eggs are bound
for the table or a hatchery,

high quality eggs begin with a
well-structured hen nutrition program.

MINTREX® chelated trace minerals
ensure a constant production of

high quality eggs throughout
the laying cycle by supporting
egg shell strength and
structure of the eggs.

Building the Eggs: From Hen to your Kitchen

Eggshell Defects: How are we causing it?

Click the links above to view videos

Value of Trace Minerals

Value of Trace Minerals

What is MINTREX?What is MINTREX?

Not all Trace Minerals are EqualITM vs OTM



Optimal Mineral Nutrition for Superior Eggs778a1fad-b1af-4a89-917d-426782427b24

MINTREX Egg Quality Premix

Egg Shell Calcification Process

Egg Shell Calcification Process

Egg Shell Layers

Egg Shell Layers

Related Resources

  • Novus Launches eGss Layer Management System

    ​Novus International in collaboration with Dr. Yuwares Ruangpanit from Animal Science Department, Kasetsart University, Kamphaengsaen Campus in Thailand developed and recently launched the Eggshell Grading and Scoring System (eGss). This system consists of a specially designed box to illuminate the intact egg, giving it a translucent image. The grading and scoring of eggs are done based on the area of light passing through eggshell and the evenness of light distribution across the shell surface. The result or scores of the eggs is correlated to eggshell strength and shell thickness based on data from trials conducted by Kasetsart University. This could help Novus’s layer customers in primarily evaluating eggshell quality to ensure more saleable eggs in their operations.​

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  • Save More By Managing High Ingredient Costs

    Annafe Perino, Poultry Solutions Manager from Asia Pacific discusses the challenges with the rising feed costs in the recent years and presents options for producers to tackle these challenges.

    Save More By Managing High Ingredient CostsRead More
  • Novus webinar highlights: Approaches to diverse diet formulations

    For the animal production industry globally, high raw material prices, especially for corn and soybean meal, is an ongoing challenge. With deep understanding, Professor Ravi Ravindran, Emeritus Professor from Massey University in New Zealand, shared his thoughts on the opportunities and challenges of alternative raw material usage during the Novus Knowledge Webinar - “Maximizing Feed Cost Savings through Efficient usage of Alternative Raw Materials”, which took place on 14 July 2022.

    Novus webinar highlights: Approaches to diverse diet formulationsRead More