•   Southeast Asia Pacific
  • Sustainability
  • Careers
  • Search

HMTBa Protect Your Performance


Novus Methionine Forum

During 15th to 18th January 2018, Novus organized Methionine Forum in Bangkok (Thailand) and Ho Chi Minh City (Vietnam) to share knowledge on protein concepts, the importance of methionine and the benefits of HMTBa with our our feed manufacturing customers. The event in Bangkok, Thailand took place at the Westin Grande Sukhumvit and was attended by around 40 delegates. In addition to delegates from Thailand, customers also travelled from Indonesia, Malaysia, Philippines, Australia and various countries in South Central Asia. The eventin HCMC, Vietnam took place at the Intercontinental Saigon and was joined by approximately 50 delegates from all over Vietnam.

The keynote speaker for the event was Dr. David Parker, Independent consultant to the animal feed industry in Europe. Dr. Parker has over 20 years of experience in the animal feed industry including both practical and teaching background at University of Reading, UK and University of Newcastle upon Tyne, UK. He is currently involved in a number of projects evaluating new protein sources for use in animal feed.

With an increasing demand for meat production, the feed manufacturing industry faces pressure in producing feed more efficiently. Strategies for reducing protein levels in the diet includes precision feeding where nutrient intake is tailored to the specific requirements at all phases of animal growth. Dr. Parker suggested that feed additives, for example amino acids and enzymes, enhances nutrient utilization of novel feedstuffs and increases their inclusion rates. Additionally, Dr. Parker also discussed that methionine is a key essential amino acid in the diets of all animals and is a source of methyl groups for the synthesis of bioactive compounds. Methionine supply in all animal species is essential to optimize their growth efficiency. Mr. Ermin Magtagnob, Novus Technial Services specialist also presented the practical applications of protein in feed formulations. Mr. Magtagnob shared that essential amino acids cannot be synthesized and needs to be supplemented in the feed.

Other discussion surrounded the equivalence of HMTBa and DL-Methionine as well as how HMTBa stands out in various scientific research and commercial studies. Dr. Parker explained that HMTBa and DLM are different compounds and have shown to result in different growth response. On an equimolar basis (HMTBa at 88% and DLM at 99%) HMTBa and DLM have been demonstrated to be equally effective formethionine farm livestock production efficiency. Mr. Matthew Bekker, Novus" Technical Services Manager Specialist presented researches from Schothorst research trials where the findings suggested that "...above requirements, HMTBa had a better methionine efficacy value than DLM caused by the different properties of that molecule". Additionally 3rd party benchmarking in the US with data covering 78.9 billion birds and 12 years of monthly data showed that roughly 75 percent of the broilers in the U.S. consume HMTBa and displayed superior growth rate, higher yield as well as lower condemnation rates when compared to the 25% using DL-methionine. (Read more HERE)

Protect Your Performance with HMTBa

For more information on Novus Methionine, please fill the form below


ALIMET feed supplement is an 88 percent active source of methionine. In addition to proven performance, ALIMET delivers an organic acid effect, reduces nitrogen excretions and provides better performance during heat stress.

Learn MoreDatasheet


MHA feed supplement is proven to be an effective source of methionine activity. Because of its dry granular powder form, MHA is the leading source of HMTBa inclusions in premixes and farm feed mills.

Learn more Datasheet


  1. Two recent Schothorst Feed Research studies evidence HMTBa secures equal or better methionine efficacy
  2. Independent real world performance benchmarking proves advantages of ALIMET and MHA
  3. Don"t worry about your methionine source - NOVUS HMTBA PROTECTS YOUR PEFORMANCE

Related Resources

  • Novus Launches eGss Layer Management System

    ​Novus International in collaboration with Dr. Yuwares Ruangpanit from Animal Science Department, Kasetsart University, Kamphaengsaen Campus in Thailand developed and recently launched the Eggshell Grading and Scoring System (eGss). This system consists of a specially designed box to illuminate the intact egg, giving it a translucent image. The grading and scoring of eggs are done based on the area of light passing through eggshell and the evenness of light distribution across the shell surface. The result or scores of the eggs is correlated to eggshell strength and shell thickness based on data from trials conducted by Kasetsart University. This could help Novus’s layer customers in primarily evaluating eggshell quality to ensure more saleable eggs in their operations.​

    Novus Launches eGss Layer Management SystemRead More